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Various Ways By Which You Can Earn More From Your Blog/Website (images)


This tutorial is a thread from our previous post here and here.
New bloggers are always curious in knowing how they can quickly generate money from their blog(s). Many get frustrated and quit blogging because they are seeing no positive returns from it.
Now, I will be teaching you on the various ways by which you can generate revenue from your blog. Below are the various ways in which you can optimize your blog to make the best out of it
A.     From Google AdSense
-          Admob: Adverts that runs on mobile apps by google
-          AdSense: Adverts that cut across sites/blog, YouTube videos. And many others in google
B.      From Sponsored Posts
C.      From Email Marketing
D.     From selling Ads spaces
E.      From Affiliate programs
And many others……
I will be thoroughly explaining each of these ways, all you need to do is to focus.

A.     What is Google AdSense?
Google AdSense is an advertising placement service by google. The program is designed for website publishers and bloggers who want to display targeted text, video or image advertisements on websites/blog pages and earn money when visitors view or click the ads.
The ads shown on the websites/blogs are being controlled and managed by Google and web publishers simply need to create a free AdSense account and copy paste provided code to display the ads. Revenue using AdSense is generated on a per-click or per-impression basis. It is free to become a verified website publisher in the Google AdSense program. Google currently offers a number of different AdSense programs, depending on the type of content you will place the ads on (e.g. the webpage or RSS feed).
How Google AdSense works: 9 prominent key steps in applying for Google AdSense
Here, I am going to be teaching you how to apply for Google AdSense and implementing the code(s) it to your website/blog.

Step 1:

Login your google account on the current browser you are using. Then by the left-down of your system, click on “Advertising”. But for those using mobile phone, you can click here (open in another page)

Step 2:

On the next page, there are two options there, i.e. “Advertise on Google” and “Make money from your site”. “Advertise on Google” is for advertisers who want their products to get advertised on google (they use Google AdWords), but we have no business with that here. Our major concern is “Make money from your site” which involves publishers who want to make revenue from their site(s), (here, we make use of Google AdSense).
Now, you click on the “Get started” button under the “Make money from your site” section.

Step 3 and Step 4:

After leaving the Step 2 on the diagram, the next phase is a page where a form will be given to you to fill (this covers Step 3 and Step 4 from the diagrams). On Step 4, i.e. after filling all the necessary credentials, you will then click on the “CREATE ACCOUNT” button to proceed.

Step 5a:

Now, you are welcome on board (dashboard). This is how your dashboard will appear. Here, you will be able to set anything on your Google AdSense to suit you (your site). Click on the “GET STARTED” button to actually get started, *winks*

Step 5b:

Have it in mind that before you can fully dominate everything on your dashboard, you will have to verify your phone number (so that google can send codes there for authentication processes) and also, you have to verify that you are the owner of the site URL (e.g. titiloyeblog.com) that you submitted in the process of filling the form earlier (in step 3 and step 4).

Step 6:

This step will be advantageous to those who know about coding (web development coding). In contrast, for those that have no idea of this web development coding, never panic. Because every mountain before us shall sink by faith*Lol!!!*
What you are asked to do here is copy the code on the screen (ctrl + c), then go to your web/blog source code and paste (ctrl + v) it in-between as illustrated below;
The code goes here

But for those that don’t know how to implement/integrate it, kindly click here for a guide (on another tab on your device, so that it won’t disturb what you are learning here).

Step 7 and Step 8:

As illustrated in Step 7 above after which you have finish Step 6 (i.e. the implementation of the code on your blog/site), then click the radio box indicating that you have placed the code given to you on your site/blog.
While Step 8 denotes that google can go and check the code on your site/blog that it is already fully integrated (which only metamorphose after which you have clicked “DONE”)

Step 9:

This step is not actually necessary for this level or registration (but will be fully needed when you are approved by google already). In this step, you are required to provide your address (all these measures are taken for security purposes).
Word of courage: Please, never be discouraged when Google declines your application due to some faults on your site. All you need to do is just to be making necessary corrections. I myself, submitted my Google AdSense application for about 37times before I was approved (for a period of one year). It even got to a time that I almost gave up. But I decided not to. And you could be so lucky to get approved at once. *Winks*.

Some requirements your site must meet before applying for Google AdSense;
  • ·         Your site must be active for the past 6months
  • ·         Your profile (details) in google account should be at least 18years of age.
  • ·         You must not copy and paste exactly from other sites without crediting them
  • ·         Your site must be endowed with good post contents
  • ·         Sites must not carry any form of adult content in it (e.g. pornography, nude pictures, etc.)
  • ·         Scary pictures are prohibited
  • ·         Your site must have a good user experience through clear navigation and organization. In other words, users should be able to easily click through your pages and find the information they are looking for.
  • ·         It’s important for sites displaying Google ads to offer significant value to the user. And so on………

Kindly read the Google AdSense policies to learn more.

Good luck on Your Google AdSense Registration!!!

B.      From Sponsored Posts
Many people will keep asking, what are sponsored posts? How is money generated from sponsored posts? Where are sponsored posts placed on a blog? I know about sponsored posts, but I don’t know how to charge it with its time lag? And several other questions as such. What are the available platforms that encourage sponsored posts? The good news is that I will be taking you tutorials on all these things intently. And after my tutorials, you are always free to ask questions concerning the areas you don’t understand.
What are Sponsored Posts?
A Sponsored post can be also called “A promoted post”, it is a post to any community-driven website which is explicitly sponsored as an advertisement by a particular company in order to draw a large amount of popularity through user promotion and moderation to the most active or most viewed page on the website. (Wikipedia)
The images below show how sponsored posts/ promoted posts usually appear on a blog (sample gotten from titiloyeblog.com)

For easy understanding as I will be explaining further, I suggest you click here (on a new tab) to see this image live.
There are situations or occurrences by which an event will want to be carried out, so the event planner (or the owner of the event) will want multitude to know about it (i.e. calling the crowd). So one of the incentives the event planner will adopt to achieve this goal is to create publicity. Now, publicity here involves the use of social media to announce something. In this case, the event planner looks for where he/she can make the event to be well known to the public. He/she, therefore, approach a blogger to negotiate on publishing a post about the event on the blogger’s blog. So the event planner will put down the event in pen and paper (with the necessary details of the event) and gives it to the blogger to publish.

The next question is how much should I charge for this? The amount you should be charging for any sponsored post should rely majorly on the rate of your traffic (i.e. the higher the traffic, the higher the charges to be applied). The charging rates that Linda Ikeji will adopt will be definitely bigger than the charging rate that a new blogger will use, due to traffic differentials.
For now, the only platform that I know that does this kind of promoted post is Adblabla. What Adblabla does is to interlink event planners and bloggers together (which means they serve as a mediator between them). At first, bloggers (publishers) sign up with Adblabla which will make their blog to be recognized by Adblabla. So event planners that want to make an event to publicly know submit their post to adblabla with an agreed sum of cash. Adblabla then informs the bloggers that have already signed up with them that there is a new post for them to publish on their sites. So, bloggers that have already signed up will login into their dashboard on adblabla and get the post to be published on their blog, then adblabla will give the bloggers their cut from the cake. It is worth noting, that it is not only applicable to event planners, but also to business owners who want their products to be well-known.
 Actually Adblabla uses a policy of *FCFS* - First Come, First Serve.
If you are new to Adblabla and you want to know everything about it, kindly click here (in a new tab).

C.      From Email Marketing
What do you mean by Email Marketing?
            In a larger scope, every email sent to a potential or current customer(s) could be classified as email marketing. It usually involves using email to send advertisements, request business, or solicit sales or donation, and is meant to build loyalty, trust, or brand awareness.
Have you ever entered a website whereby something will just pop-up telling you to put in your email to proceed on the site? If you have, then you will have a little knowledge of what I will be teaching. And if you have not, you will still get to understand what I meant. There are many websites that the owners have triggered an email signup for their users to use. When the email pop-up of a thing comes up, it will require you to put in your email in there. By doing so, your email has automatically been registered to their database (storage). So should in case they want to pass across any information, they just send the information to all the registered mail on their database. That is why there are some times that you will just be getting unnecessary emails that you did not sign up for.
So the site owners will generate money from this by discussing it with their potential advertisers (those that wants to sell) and negotiating on prices to be charged. The charging rate may be in a form like this; 1,000 E-mails = $14.29 ………. 5,000 E-mails = $55.15…….. And so on.

D.     From selling Ads spaces
As the name implies, ads spaces are vacancies that are available on a website for people who wants to advert to advertise. When the slot is been purchased by customers who want to advertise their product(s), they pay the blogger for the service rendered.  
Furthermore, the part of a website or as series of web pages devoted to online advertisements. Ad space is a critical component for nearly every online organization or website that is driven directly by advertising revenue. Without ad space, a website or web page would have no source of advertising income. Pricing for a website’s ad space is generally determined by the type of ad area on the website, and the hourly traffic the website receives. (businessdictionary.com)  
Below are detailed images explaining what ads spaces are (using titiloyeblog.com as a case study).

The amount you charge for ads spaces as explained earlier depends on the positioning of the vacancy on the site (for instance, customers will not be encouraged to place their ads down to a site. Rather they’ll want their ads to be seen at the top of the pages) and the number of traffic the site has. Let me just give one little instance. Did you know how much Linda ikeji charges per month for a 300x250 ad type? She charges N900,000 monthly for that; the proof is below;

Banners are used for these vacancies (ad spaces) on blogs. There are several types of banners which includes; 728x90, 336x280, 300x600, 300x250, 120x600, etc. You can as well make a product’s image to serve as the blog’s background (that is what is called blog take over).
If you want to run your adverts on that image’s blog (or on this blog), kindly click here.

E.         From Affiliate programs
            Of course, every business will want to gain market share by enlarging their coast. And how can they achieve this? This is when affiliate programs comes in. If I am to define affiliate program, I will say it is a platform that is developed by reputable business in order to boost their sales. Webmasters/site owners are free to always sign up for these affiliate programs. Let’s assume you have already signed up as par you own a website. Then, you will be given a referral link. You can use this referral link to direct people/users to the products that the company sells. On your dashboard, there will be a section where you will be allowed to copy product codes and paste it anywhere on your website. So when users see the adverts displaying on your website and they are interested in such product and fortunately, they purchase it successfully with your link, there is a particular percent that the company will allocate to you. There are various affiliate programs that you can sign up for, these include; Konga, Jumia, Ali-express, Microsoft, etc.

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